Program Overview

The marketing major is for students who like interacting with people, are intrigued by human behavior, and like being rewarded for what they do. A B.B.A. degree is offered with the following emphases available:

• Distribution and logistics
• General marketing
• Professional sales

There is secondary admission to this program.

Why Study Marketing at Grand Valley?

• Courses are taught by faculty members who consult on real business issues, are experts in their business discipline, and have strong academic credentials.
• Internships, set up to relate to the field of study and scheduled around classes, let students earn money while getting valuable business experience.
• Network with successful business leaders for advice, internships, and job possibilities.
• Take classes in the heart of Grand Rapid's exciting business environment.
• Current and emerging technologies are integrated into courses to provide unique experiential learning.