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The L. William Seidman Center at Grand Valley State University.

Finance, B.B.A.

Effective management of finance is critical to the successful management of any business. It is a very interesting and dynamic field that affects all areas of business and many areas of personal life.

Visit the program website for more information.

Michigan Job Growth by 2024
Michigan Finance-related Jobs in 2019
National Job Growth by 2024

Source: EMSI, 2020

Program Overview

The Seidman College of Business at Grand Valley offers a Bachelor of Business Administration (B.B.A.) in finance. This program aims to provide students with the understanding of financial concepts. Majors gain specialization in a specific field of finance by taking advanced courses in that area. Study abroad opportunities also prepare students for a global society.

Gary L. Tilkin Financial Markets Center

The center provides students with experiential learning opportunities utilizing data bases, such as WRDS (including CRSP and Capital IQ) and application-based exercises.

Why Study Finance at Grand Valley?

  • All courses are taught by faculty who have strong academic credentials and are experts in the field.
  • Smaller class sizes allow you and the faculty to interact and get to know each other.
  • Current technology (Excel®, financial simulation, etc.) are used in the classroom and are integrated into courses.
  • A Finance Internship Expo is conducted every year to avail internship opportunities. Internships allow students to earn money and gain valuable business experience.
  • The active portfolio management course offers students the opportunity to manage a stock portfolio of over $250,000. This offers real world application of the finance curriculum.
  • Seidman Investment Portfolio Organization (IPO), a finance student organization, manages a stock portfolio of over $50,000. It is completely managed by students, giving them valuable expertise in portfolio management.
  • A campus in the heart of an exciting business environment in downtown Grand Rapids.

Location & Format

All undergraduate students begin their academic career on the Allendale Campus. Students in this major continue their upper division studies downtown on the Robert C. Pew Grand Rapids Campus.

  • Face To Face


Aside from the business core, students study a variety of topics, including:

  • Valuation
  • Investments
  • Derivatives
  • Ethics
  • Financial modeling
  • Insurance
  • International finance
  • Portfolio management

Career Options

This program is designed to provide careers in:

  • Corporate finance
  • Financial institutions
  • Investments
  • Financial planning
  • Valuation
  • Private equity

Combined Degree Programs

This undergraduate degree can be combined with a master's degree to save you time and money, and get you into the workforce sooner. On average, students save $8,500 in our combined degree programs and take up to four fewer classes than if earning the degrees separately.

You can even build your own combined degree from programs in different disciplines to further personalize your education and meet specific career goals.

Skills Employers Want

The B.B.A. in Finance at GVSU will develop the skills you need to land the job you want. Whether the skills are advanced or general, you will build a resume of qualifications that are sure to attract employers. The following skills correlate with those pulled from actual finance job postings.

  • Accounting
  • Financial Statements
  • Forecasting
  • Loans
  • Auditing
  • Budgeting
  • Financial Analysis
  • Investments
  • Financial Services
  • Financial Planning

Source: EMSI, 2020

Admission Requirements


Direct Admission

Each year, the Seidman College of Business admits a select few students directly into the business college as first-year students. This honor is reserved for students who have a 26 or higher composite score on the ACT, or a score of 1240 and higher on the SAT, and a 3.5 or higher high school GPA. 

Secondary Admission

For students not admitted as first-year students, the Seidman College of Business's admission criteria require students to have

  1. completed at least 55 semester hours (junior status);
  2. achieved a 2.5 or higher overall GPA; and
  3. completed select courses with a 2.5 or higher combined GPA. Transfer student grades for comparable classes being transferred into Grand Valley will be used to calculate this combined GPA.

Visit catalog for more details. 

For More Information

Seidman College of Business
50 Front Avenue SW
(616) 331-7500

Admissions Office


“When interviewing for an employer with which to partner for my career, GVSU was highly respected. The education that I received provided a valuable base and enticed me to continue learning throughout life.”