Marketing Career Guide

Consider joining the Business and Management Career Community or any other Career Community you are interested in!

Past Internship Sites:

  • Celebration Cinema
  • Grand Rapids Griffins
  • Meijer
  • Quicken Loans
  • Uccello’s Hospitality Group
  • Wood TV
  • Hex Armor
  • GR Children’s Museum
  • Aflac

Where Alumni Have Landed

  • National Account Manager – Nolan Transportation Group
  • Marketing and Event Coordinator – Gemini Publications
  • Account Manager – Digital Limelight Media
  • Marketing Coordinator – Skytron
  • Marketing Specialist – Whirlpool Corporation
  • Marketing Director – Builders Exchange of Michigan
  • Marketing Manager – Berkshire Hathaway HomeServices Michigan Real Estate
  • Marketing Analyst – Auditrax
  • Digital Media and Marketing Coordinator – WGHN FM & AM
  • Marketing and Communications Coordinator– Nolan Kamer Agency – Farm Bureau Insurance
  • On Premise Specialist for Diageo – Inspira Marketing Group
  • Marketing Wings Team Member – Red Bull
  • Product Management Specialist – Herman Miller
  • Category Analyst – Gordon Food Service
  • Category Assistant – Gordon Food Service

Spotlights

Daniel Zorn '19 Spotlight

Daniel Zorn '19

I remember tailgating at a Grand Valley playoff game in December while it was snowing. It was a great time and felt special having a home game so late in the season. The best part of Grand Valley was the people.

Camille Saltzman '17 Spotlight

Camille Saltzman '17

Some of my favorite memories are of all of the events I was lucky to attend and work as a student worker with University Development. I enjoyed going to football games, President's Ball, Enrichment Dinner, and Griffin's hockey games.

Amanda Sebright '16 Spotlight

Amanda Sebright '16

One of my favorite memories at Grand Valley was studying abroad at the Cannes Film Festival in France. The work experience and opportunity to travel abroad was unforgettable!

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Student Organizations to Consider

  • Advertising Club
  • American Marketing Association (AMA)
  • Council of Supply Chain Management Professionals (CSCMP)
  • Delta Sigma Pi (Professional Business Fraternity)
  • Professional Association for Design (AIGA)
  • Professional Sales Association (PSA)
  • Public Relations Student Society of America (PRSSA)

Study Abroad Programs

Study abroad and understand what consumers across the globe value, and develop ways to meet their needs. Organizations need a thorough understanding of their customers to succeed in an era of increasing competition, and they can use your knowledge to succeed.


Develop some of these technical and professional competencies to be successful:

  • Sales and analytical skills
  • Strong communication skills and ability to work with diverse clientele
  • Quantitative and qualitative analysis
  • Consumer behavior
  • Brand Management
  • Market Research
  • Marketing-related software
  • Social media marketing
  • Creativity

Graduate & Professional Programs


Additional Resources

Join a Career Community

Watch Videos to Hear from Alumni Working in the Field

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Page last modified October 30, 2025