Alumni Spotlights
Natalie Deland '23
Employer
Volume.com/ Artist Subscriptions Manager
LinkedIn Profile
https://www.linkedin.com/in/natalie-deland-097422206/
1. Tell us about your journey since graduation.
Since graduating in 2023, I began my career in marketing while
also working on the side as an artist manager, music booking agent,
and Guest Services at 20 Monroe. My goal has always been to work in
the music industry, and I focused on getting my hands in anything
music related that I could. In the fall of 2024, I was recruited for a
full-time role in music and I’ve been loving every minute of it since!
I now manage fan communities for globally touring mid-size artists.
2. Share a favorite Grand Valley memory.
My favorite memory at Grand Valley was racing for the Ski and
Snowboard Club, the experience gave me lifelong friendships and
unforgettable memories.
3. What's the best piece of advice you've ever received?
Take every opportunity in music that becomes available to you!
4. List three words you would use to describe your Grand
Valley experience.
Exciting, Challenging, Fulfilling
5. What difference would you like to make in the world?
I’m passionate about making a positive impact on as many music
fans as possible. While I'm not a musician myself, being part of the
business that helps create unforgettable fan experiences has been
incredibly rewarding.
April 2025
Interest Area(s)
Marketing
Categories
West Michigan
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