Skip to main content
Request
Info
Information
Visit
Apply
Give
Seidman College of Business
About
Faculty/Staff Directory
Meet the Dean
Mission, Vision, and Values
AACSB Accreditation
Department Contacts
Seidman at a Glance
Resource Website (Internal Only)
Programs
Departments & Undergraduate Majors
Graduate Program
Curriculum
Student Learning Outcomes
Frequently Asked Questions
Advising
Advising - Undergraduate
Advising - Graduate
Scholarships
Advising Resources
Registration Resources
Student Success
Student Resources
Tutoring - Allendale
Tutoring - Downtown
Student Academic Success Center
University Counseling
Student Experiences
Student Organizations
Internships
ADMIRAL Program
Seidman Mentorship Program
Study Abroad
Community Connections
Outreach Centers
Societal Impact
Corporate Training
Publications & Research
Connecting Business with Students
Events
Alumni
Seidman Alumni
Alumni Network Board
Alumni Spotlights
Make a Gift
Faculty/Staff Directory
First Name
Jennifer
Last Name
Pope
Email
[email protected]
Title
Associate Professor
Office
SCB 3106
Phone
(616) 331-7315
Department
Marketing
Expertise
• Nonprofit Marketing • International Marketing • Sustainability and the CEE Region
Biography
Dr. Jennifer A. Pope received her Ph.D. in International Business with an emphasis in Marketing in 2003. She joined the faculty at Grand Valley State University that fall. Jennifer primarily teaches multinational marketing but has an active interest in international travel and teaching. She has traveled to over 35 countries and lived in England, Germany, Taiwan, and Slovenia. She was a US Fulbright Scholar in 2016-2017 at IEDC Bled School of Management in Slovenia. Currently, Jennifer teaches at the DHBW in both Bad Mergentheim and Ravensburg, Germany, and has taught in Taiwan, Mexico, France, Slovenia, and Bosnia and Herzegovina. She has a long-standing relationship with IEDC Bled School of Management where she collaborates in research and teaches seminars. Her current research interests are related to examining the impact of crisis on sustainability particularly in the CEE region.
Education
PH.D., International Business/Marketing, University of Texas - Pan American. "Breaking Up is Hard to Do: The Dissolution of Business Relationships in the Global Market Place." (2003). MBA, Marketing/General Business, University of Texas - Pan American. (1998). Continuing Studies, Business and Chinese, University of North Carolina. (1996). Continuing Education, Calculus, Shippensburg University. (1994). Continuing Education, Mandarin Chinese, Tainan YMCA Language Institute. (1993). Continuing Education, Mandarin Chinese, Taipei Language Institute. (1992). BA, History, German, College of Wooster. "The Journal of Philip: His Search for Prester John. A MidEval Travel Guide." (1991).
Teaching Areas
International Marketing Non-Profit Marketing International Business Negotiations International Business Strategy International Organizational Behavior
Publications
Pope, J. A., Acharyya, M., Seamogano, M. A. (in press). Sustainable Innovation in times of crisis: Insights into CSR strategies and challenges for relationships with NPOs during a global crisis: A multi-case study. Vision: The Journal of Business Perspectives. Pope, J. A., Koch, B. J., Koch, P. (2020). Choosing between Genuine Luxury Products and Counterfeits in China. Journal of Asia-Pacific Business, 21(4). https://doi.org/10.1080/10599231.2020.1824522 . Pope, J. A., Bra ek-Lali, A., Purg, D. (2018). Business and Society – Making Management Education Relevant for the 21st Century (pp. 266 pages). Springer International Published AG Pope, J. A., Isely, P. N., Agbetunsin, B. (2017). How do we keep them coming back?: A look at individual factors impacting attendee satisfaction and intention to return to a comedy festival. International Journal of Event and Festival Management, 8(2).
Service
University: Graduate Council (past chair of policy subcommittee) Equity and Inclusion Committee (current chair) University Libraries Advisement Committee Ad hock reviewer for journals under Sustainability
Back to Responses
Page last modified February 3, 2026
Report a problem with this page