Marketing & Community Engagement Intern

Unsalted Boat Rentals - Saugatuck, Michigan

Description

Role Overview

Type: Seasonal internship; part-time; flexible schedule with weekend availability required.
Primary focus: Daily social media management, community outreach, marketing, newsletters, community sponsorship scouting, and dock support during peak times.

 

Key Responsibilities

• Social media: Publish one unique post per channel each day (Instagram, Facebook, etc.); maintain a content calendar and schedule platformappropriate captions and assets.
• Content creation: Capture and edit photos, short videos, and reels that showcase rentals, customer experiences, and waterfront views.
• Dock support: Assist customers with docking, launching, securing boats, safety briefings, equipment prep/returns, routine cleaning, refueling checks, and light maintenance; ensure the dock area is clean and safe.
• Marketing: Place and track rack cards and other printed collateral at targeted local locations; maintain placement log.
• Email newsletters: Produce a biweekly newsletter/monthly newsletter; manage subscriber list and monitor basic performance metrics.
• Community Engagement: Research and recommend local events and partnership opportunities aligned with the brand; prepare short proposals for ownership.
• Agency coordination: Partner with the thirdparty marketing agency for strategy alignment and campaign execution.
• Customer service: Respond promptly to inquiries, support onsite guest needs, and represent the brand professionally at community events.
• Reporting: Track core KPIs (social engagement, follower growth, newsletter open/click rates, rackcard impact) and deliver a concise monthly summary to the owner.

Qualifications

Qualifications and Skills

• Education: Current student or recent graduate in Marketing, Communications, Hospitality, Tourism, or related field.
• Experience: Social media, hospitality, or community outreach experience preferred; boating or marine exposure a plus.
• Technical: Comfortable with Instagram, Facebook, X, TikTok; basic photo/video editing (Canva, Lightroom, iMovie); email platforms (Mailchimp) and social schedulers.
• Core strengths: Strong writing and storytelling; customerservice mindset; selfstarter with attention to detail and reliable local transportation.
• Safety: Willingness to complete required onwater safety training and assist dock operations during peak times.

Details

Type of Position: Part-Time / Internship Position
Segment of Industry: Tourism Management
Salary: 20.00 / Hour
Hours: 20

Company Information

Unsalted Boat Rentals
405 Park St
Saugatuck, Michigan 49453
616-215-9843
Contact: Will Kulesza

How To Apply

Email your resume to [email protected]

Application Deadline: 06/01/2026

Additional Information

WWW.UnsaltedBoatRentals.com

Attached Document

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Posted: 3/23/26