September 16, 2025 (Volume 49, Number 2)
Two virtual training sessions, Sept. 25 and Oct. 7, will help faculty and staff understand the brand direction and how to explore the suite of self-service tools.
University Marketing will offer two virtual training sessions for faculty and staff that detail Grand Valley's refreshed brand.
As a GVSU brand ambassador, these sessions will empower you to better share Grand Valley’s story and usher in a new era of Laker impact and excellence.
Thursday, September 25, 2-3 p.m.
Get a first look at our updated brand direction, including our
brand promise, pillars, refreshed messaging, new tagline and the
advertising campaign that brings it all together. Register
here to receive a Zoom invitation.
Tuesday, October 7, 2:30-3:30 p.m.
Explore the suite of tools now available to support your work:
refreshed identity website, Adobe Express templates, Foremost
Storefront, Academic Programs site and the new campus map tool. Register
here to receive a Zoom invitation.
All faculty and staff will receive a brand tool kit by intercampus mail in late September.
This article was last edited on September 15, 2025 at 11:25 a.m.
Participants spent 10 weeks in an accelerator program offered by the DeVos Center for Entrepreneurship & Innovation, in partnership with GVSU's Northern Michigan Region.
Featured
July 14, 2026 (Volume 49, Number 19)
Article by
Shannon Owen
The vice president for Enrollment Development and College Futures discusses the successful launch of "The Pathways Project Podcast."
July 14, 2026 (Volume 49, Number 19)
Messages during the keynote presentations and breakout sessions focused on authentic communication and practical ways to tell the GVSU story.
July 14, 2026 (Volume 49, Number 19)
Article by
Michele Coffill
