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Policy Details
Date of Last Update
12/18/2012
- Senior Leadership Team
Responsible Office
University Marketing
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Identity Standards Policy
SLT 7.2
Policy Statement
To convey clear messages about Grand Valley, it’s important that University messaging is consistent in look and tone. In addition, Grand Valley’s logos are trademarked so it’s very important that they are used correctly. University Marketing has created a standards guide to assist with consistency.
Procedures
The address for the website containing the standards guide and other helpful information is www.gvsu.edu/identity/. From this site, you can find logo dos and don’ts, download logos, determine word usage, read about GVSU’s marketing messages, and get help with publication, website, and advertising guidelines. Please contact 331-2525 for more information