Policy Details


Date of Last Update
12/18/2012

Approved By
  • President's Cabinet

Responsible Office
Institutional Marketing

Categories

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Identity Standards Policy

PC 7.2

  1. Policy Statement
  2. Procedures

Policy Statement

To convey clear messages about Grand Valley, it’s important that we are consistent in look and tone. In addition, Grand Valley’s logos are trademarked so it’s very important that we use them correctly. Institutional Marketing has created a standards guide to assist with consistency.

Procedures

The address for the website containing the standards guide and other helpful information is www.gvsu.edu/identity/. From this site, you can find logo dos and don’ts, download logos, determine word usage, read about GVSU’s marketing messages, and get help with publication, website, and advertising guidelines. Please contact 331-2525 for more information