24th Annual Multicultural Seminar

Empowering People to Break the Bias Habit: Evidence Based Approaches to Reduce Bias, Create Inclusion, and Promote Equity

Friday, January 6, 2023 from 11 a.m. to 4 p.m.

Please register by December 19, 2022.

About the Seminar: Empowering People to Break the Bias Habit

Over the past 15 years, Dr. Cox and his colleagues have developed and experimentally tested the bias habit-breaking intervention, which Dr. Cox will present in this session. This training

1. equips attendees with a deeper understanding of ways that race bias, gender bias, or other intergroup biases can seep into judgments and behavior unintentionally, and
2. empowers people to reduce the influence of those biases by teaching a set of concrete evidence-based tools for reducing biases and creating inclusion.

The bias habit-breaking intervention was the first, and remains the only intervention that has been shown experimentally to produce long-term reductions in bias and increases in inclusion and equity.
In contrast to many diversity or bias trainings that are neither evidence-based nor experimentally tested, the habit-breaking intervention’s effectiveness has been rigorously demonstrated in many randomized-controlled experiments. This training empowers people to become impactful, autonomous agents of change, both within their own minds and behavior and in the social institutions they inhabit.

Introduction to Dr. Cox and Evidence-Based Bias Reduction Trainings

About the Speaker

Dr. William Taylor Laimaka Cox is a scientist-practitioner in the realm of social justice. His work all serves the ultimate goal of understanding and reducing the injustice, human suffering, and disparities that arise from stereotyping and prejudice.

A key theme throughout his scientific research is understanding fundamental processes at play in stereotyping and bias, especially how neural, cognitive, and cultural processes lead to the perpetuation of stereotypes and biases. His work also serves as a bridge between basic, fundamental science and translational, applied intervention work: he leverages advances in basic knowledge about stereotype perpetuation to develop, test, and refine evidence-based interventions, most especially the bias habit-breaking training, which has been shown to be highly effective at creating lasting, meaningful changes related to bias and diversity.

Dr. Cox is the Founder/CEO of Inequity Agents of Change, a 501(c)(3) nonprofit dedicated to widespread dissemination of evidence-based methods to create lasting, meaningful change. They provide training and resources to individuals and organizations around the world, harnessing the science of cognitive-behavioral change to empower people as agents of change to reduce bias, create inclusion, and promote equity.

Dr. Cox received his Ph.D. in Social Psychology at the University of Wisconsin–Madison. His contributions to basic and translational research on stereotyping and bias reduction were recently recognized by National Institute of General Medical Sciences at NIH in the form of a Maximizing Investigator’s Research Award. He and his work have been featured several times on NPR and WPR, and has appeared in The New York Times, The Washington Post, CNN, Vanity Fair, and other major outlets.



Date/Time: Friday, January 6, from 11 a.m. - 4:00 p.m.


$25 for currently enrolled undergraduate GVSU students

$50 GVSU Faculty/Staff and GVSU graduate students

$99 for community members


GVSU Allendale Campus, Kirkhof Center: Room 2250

Check-in, Lunch (provided), and Networking: 11 a.m. - 12 p.m.

Presentation: 12 p.m. - 4 p.m.

Continuing Education Units

This conference is approved by the Michigan Social Work Continuing Education and the Michigan Psychological Association for 4 CEs. If you would like CEs for this event, there is an additional administrative fee of $10.

Kirkhof Center, Room 2250

Page last modified October 19, 2022