2025-2026 Undergraduate & Graduate Catalog
Bachelor of Business Administration in General Management
This major is recommended for students interested in more diverse areas of management and allows for combining interests in areas such as human resource management, management information systems, and operations management by selecting from a range of courses.
Website: gvsu.edu/management
Accreditation
All BBA programs are accredited by the Association to Advance Collegiate Schools of Business (AACSB).
Requirements for the B.B.A.
Core Courses (51-52 credits)
All business core courses acquaint you with various fields in business and help you learn to communicate, interact, and assume responsible positions in your chosen field.
For the B.B.A., you must complete the following courses.
Non-Business Required Courses (6 credits):
- CIS 231 - Problem Solving Using Spreadsheets (3 credits)
- STA 225 - Introductory Business Statistics (3 credits)
Quantitative group - choose one (3-4 credits):
- PHI 103 - Logic (3 credits)
- MTH 122 - College Algebra (3 credits)
- MTH 125 - Survey of Calculus (3 credits)
- MTH 201 - Calculus I (4 credits)
- MGT 361 - Management Science (3 credits)
Upper-Division Economics group- choose one (3 credits):
- ECO 343 - Health Economics (3 credits)
- ECO 349 - Emerging Markets Issues (3 credits)
- ECO 355 - Markets, Strategy, and Government Policy (3 credits)
- ECO 365 - Comparative Economic Systems (3 credits)
- ECO 369 - International Economic Issues (3 credits)
Required Business Courses (36 credits):
- ACC 212 - Principles of Financial Accounting (3 credits)
- ACC 213 - Principles of Managerial Accounting (3 credits)
- BUS 101 - Introduction to Business (3 credits)
- BUS 201 - Legal Environment for Business (3 credits)
- ECO 210 - Introductory Macroeconomics (3 credits)
- ECO 211 - Introductory Microeconomics (3 credits)
- FIN 320 - Managerial Finance (3 credits)
- MGT 268 - Business Processes and Management Information Systems (3 credits)
- MGT 331 - Managing People and Organizations (3 credits)
- MGT 366 - Operations Management (3 credits)
- MGT 495 - Administrative Policy (3 credits)
- MKT 350 - Marketing Management (3 credits)
Students are required to select one class from the Ethics group. Only one course can count toward their major or minor from the following list.
Ethics group-choose one (3 credits):
- ACC 333 - Corporate Governance and Accounting Ethics (3 credits)
- ECO 440 - Public Economics and Ethics (3 credits)
- FIN 330 - Ethics in Finance (3 credits)
- MGT 340 - Ethics and Business, Social Justice, and Sustainability (3 credits)
- MGT 438 - Business Ethics (3 credits)
- MKT 375 - Marketing Ethics (3 credits)
Required Business Electives
Three upper-division business courses are not applied to the major or minor (nine credits total). However, these courses can be applied toward a second business major if one is declared. Students may apply up to six hours of internship and independent research credit, in any combination, toward their degree requirements. Business majors may not take any major courses on a credit/no-credit basis, except the internship and study abroad courses.
Required Courses
Suggested Order of Coursework for General Management
Year 1:
Fall
- Historical Analysis (GE) (3 credits)
- Social & Behavioral Science, Non-ECO (GE) (3 credits)
- Philosophy & Literature (GE) (3 credits)
- Physical Science without Lab (GE) (3 credits)
- BUS 101 - Introduction to Business (3 credits)
Winter
- Life Science with Lab (GE) (4 credits)
- MTH 108 and MTH 109, or MTH 110, or fulfillment of MTH 110 through Math Placement.
- Foundation - Writing or WRT 120 (Fall) (3 credits) and WRT 130 (Winter) (3 credits)
- Arts (GE) (3 credits)
Year 2:
Fall
- Global Perspectives (GE) (3 credits)
- ACC 212 - Principles of Financial Accounting (3 credits)
- BUS 201 - Legal Environment for Business (3 credits)
- ECO 211 - Introductory Microeconomics (3 credits)
- CIS 231 - Problem Solving Using Spreadsheets (3 credits)
Winter
- ECO 210 - Introductory Macroeconomics (3 credits)
- MGT 268 - Business Processes and Management Information Systems (3 credits)
- STA 225 - Introductory Business Statistics (3 credits)
- Quantitative Group (MTH 122 or PHI 103 or MTH 125 or MTH 201 or MGT 361) (3-4 credits)
- ACC 213 - Principles of Managerial Accounting (3 credits)
Year 3:
Fall
- FIN 320 - Managerial Finance (3 credits)
- MKT 350 - Marketing Management (3 credits)
- MGT 366 - Operations Management (3 credits)
- MGT 331 - Managing People and Organizations (3 credits)
- Issues (GE) (3 credits)
Winter
- Business Ethics (3 credits)
- MGT Major Elective, MGT 301-499 (3 credits)
- MGT Major Elective, MGT 301-499 (3 credits)
- Upper-Division Seidman Elective (3 credits)
- Upper-Division Seidman Elective (3 credits)
Year 4:
Fall
- Issues (GE) (3 credits)
- MGT Major Elective, MGT 301-499 (3 credits)
- MGT Major Elective, MGT 301-499 (3 credits)
- Upper Division Economics Course (3 credits)
- US Diversity (GE) (3 credits)
Winter
- MGT 495 - Administrative Policy (3 credits)
- Upper-Division Seidman Elective (3 credits)
- MGT Major Elective, MGT 301-499 (3 credits)
- MGT Major Elective, MGT 301-499 (3 credits)
- Free Elective (3 credits)