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Business Administration, B.B.A.

The Seidman College of Business undergraduate programs provides students with business education that blends liberal arts and professional courses with practical application. The programs are designed to prepare students for careers in various business areas as well as for admission into graduate schools.

Visit the program website for more information.

Program Overview

The undergraduate programs focus on student success in class and in building careers, by providing majors in the following areas: accounting, international business, business economics, management - MIS, entrepreneurship, marketing (including emphases in the areas of sales and distribution/logistics), finance, supply chain management, general business, operations management, general management, and human resources management.

Why Study Business Administration at Grand Valley?

  • Faculty who consult on real business issues are experts in all areas of business and have strong academic credentials.
  • Current technology is integrated into courses, including enterprise resource planning.
  • Internships that relate to your field of study allow you to earn money while getting valuable business experience.
  • Professional networking with business leaders.
  • A campus in the heart of an exciting business environment.
  • Smaller class sizes allow you and faculty to interact.
  • Study abroad opportunities prepare you for a global society by allowing you to live within another culture and meet students from around the world. Our study abroad programs are established in 25 countries and can be customized to meet your needs and interests.
  • A master of business administration (M.B.A.) is also available. Visit for details.

Helpful Links

For More Information

Seidman College of Business
50 Front Avenue SW
(616) 331-7500

Admissions Office

Location & Format

All undergraduate students begin their academic career on the Allendale Campus. Students in this major continue their upper division studies downtown on the Robert C. Pew Grand Rapids Campus.

Format: Face To Face


Students study a variety of topics, including:

  • Accounting
  • Business ethics
  • Economics
  • Finance
  • Marketing
  • Legal environments of business
  • Management

Career Options

A world of opportunity is open to business graduates, who enjoy a high job placement rate, high income potential, and careers in a wide range of business settings.


“In addition to top notch academics, the Seidman business program offers the flexibility to gain real world experience through internships. Faculty have a wealth of industry knowledge and are a key resource for students.”