FRIC Internal Grants Recipients

First Name
Valerie

Last Name
Good

Department
Marketing Department

Project Title
''Logotherapy and B2B Brands: End User Meaning-Making on the Job Leads to Deep Brand Connection

Conference/Publication
New Horizons in Sales and Summer AMA Conference

Grant Type
Dissemination Grant

Grant Cycle/Year
2024-2025

Funds Awarded
600.00

College
Seidman College of Business

College Acronym
SCOB

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