• MKT 300 - Fundamentals of Marketing for Non-Business Majors
• MKT 350 - Marketing Management
• MKT 351 - Consumer Behavior
• MKT 352 - Marketing Research
• MKT 353 - Marketing Negotiations
• MKT 354 - Distribution Institutions and Logistics
• MKT 355 - International Logistics.
• MKT 356 - Professional Selling
• MKT 357 - Retailing  
• MKT 358 - Advertising and Marketing Communications.
• MKT 359 - Multinational Marketing
• MKT 360 - Marketing on the Internet.
• MKT 361 - Sports Marketing
• MKT 365 - GIS For Business and Economic Decision Making
• MKT 369 - Creativity in a Cubicle Environment
• MKT 370 - New Product Development
• MKT 375 - Marketing Ethics
• MKT 380 - Selected Topics in Marketing
• MKT 425 - Brand Management.
• MKT 451 - Marketing Strategy
• MKT 452 - Marketing Analytics 
• MKT 456 - Sales Management.
• MKT 457 - Logistics and Transportation
• MKT 490 - Marketing Internship
• MKT 499 - Independent Research

GVSU Course Catalog

Contact Information:
Seidman Undergraduate Programs
(616) 331-7500
go2gvbiz@gvsu.edu