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Career Center

Student Outcomes

Assessment of Student Outcomes

Outcome A Occupational Health & Well-Being

Students who engage with the Career Center will develop knowledge, skills, and values related to their occupational health and well-being.
Objective 1 Students who seek career advising related to career questions will be able to integrate career exploration strategies (i.e., informational interviews, job shadows, etc.) into their career planning action steps.
Objective 2 Students who participate in the World of Work (WOW) Exploration Program will be able to articulate the characteristics (i.e. key functions, company culture, professional etiquette, etc.) of a preferred work environment.

Outcome SCO A Career Center impact on post-grad destinations

Students who engage with the Career Center are more likely to report desirable post-graduate destinations.
Objective 1 Career Center will secure first destination data from a minimum of 50% of graduates in the 2016/17 academic year.

Measure 1

2018 Status
Archived
Knowledge rate of 58% achieved for 2017-18 graduating class.

2017 Status
Achieved
First destination data was obtained on 2071 students, reflecting a knowledge rate of 55% of total graduates.

Objective 2 Students will obtain employment commensurate with their education.

Measure 1

2018 Status
Achieved
Overall destination rate* reported by 2017-18 graduating class is 95% with 75% of respondents reporting full-time employment. Of those employed full-time, 98% report accepting an offer within 6 mos of graduation. Destination rate = respondents reporting a primary status of employed full-time, employed part-time, continuing education, volunteer service, military service, or not seeking.

2017 Status
Achieved
Overall positive destination rate is 95%.

Objective 3 Students who participate in experiential education are more likely to report desirable post graduate destinations.

Measure 3

2019 Status
Archived
Unfortunately, we can not get a sample size large enough to show this with statistical certainty.

2016 Status
Not Yet Achieved
Eighty-three percent of respondents reported having participated in experiential learning.

Outcome SCO C Build pathways that support students' career development

Objective 1 Implement faculty/staff liaisons in academic units to increase student connections to the world of work.

Measure 1

2017 Status
Not Yet Achieved
Due to restructuring of the School of Communications, this effort has been delayed.

Objective 2 Increase engagement with Career Center social media channels.

Measure 1

2019 Status
Not Yet Achieved
Facebook January 2019: 1515 Page Likes December 2019: 1591 Page Likes (1% increase) Total Yearly Reach: 55.9K Total Posts: 189 Total Yearly Page Impressions: 87.8K Istagram January 2019: 687 Followers December 2019: 1411 Followers (105% increase) Total Posts: 113 Total Yearly Page Impressions: 104,649 Total Yearly Story Reach: 3,101 Total Yearly Story Impressions: 4,181 Twitter January 2019: 3,986 Followers December 2019: 4,058 Followers (2% increase) Total Yearly Profile Reach: 1,312,049 Total Posts (including retweets): 197 Total Yearly Page Impressions: 193,097 Total Yearly Reach: 55.9K (14% increase) Total Posts: 189 (30% increase) Total Yearly Page Impressions: 87.8K

2017 Status
Not Yet Achieved
Numbers reflecting social media connections have increased. Facebook: August 28, 2017: 1441 page likes August 29, 2018: 1491 3.47 % increase Twitter: August 28, 2017: 4093 followers August 29, 2018: **3994 followers 2.42% decrease yr over yr **we lost hundreds of followers in one day in August 2018 due to Twitter deleting thousands of users for their own security purposes Instagram: August 28, 2017: 443 August 29, 2018: 576 30.02% increase

Outcome SCO D Short- and Long-term career planning

Students will create and can articulate short- and long-term career plans related to their First Destination
Objective 1 At least 75% of students enrolled in US 102, Freshman Academy and US 301 have demonstrated short- and long-term career plans as it relates to their First Destination

Measure 1

2018 Status
Achieved
89% of students enrolled in US 102 in 2018-19 passed with a C or better. 62% increase from pre- and post-test of US 102 students who report have a career action plan.

Objective 2 Students can articulate the value of their experiences and skills related to employer needs through the implementation of at least two new advising tools.

Measure 1

2019 Status
Achieved
The print version of the Resume and Cover Letter Guide was overhauled and updated in Fall of 2018 to include new advising and career planning language and ways to better translate skills gained in High Impact Practices. Major-specific career guides were implemented on the GVSU Career Center website in January of 2019. From January-April of 2019, baseline data was captured prior to formal assignments being created driving students to these guides. 411 unique page views, and 1711 total page views were recorded during this time. The Work Like a Laker Podcast was implemented in Fall of 2018. Podcast analytics are being kept and recorded on an annual basis for listen rates by April of each year. A total of 649 Listens were captured through May of 2019.