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MVE Lab Final Pitch Traverse City - Men and women standing on stage holding big paper checks

MVE-Lab Current Cohort Information

This program is made possible through a generous grant from Battle Creek Unlimited and the Small Business Hub, supported by the Michigan Economic Development Corporation (MEDC). The program will also be hosted at the GVSU Battle Creek Innovation Hub in partnership with the Grand Valley State University Battle Creek & Southwest Michigan Office.

Battle Creek Unlimited Logo
Michigan Economic Development Corporation Logo
GVSU Battle Creek Center Logo

Location

GVSU Battle Creek Innovation Hub
50 Jackson St W
Battle Creek, MI 49017

GVSU Battle Creek Innovation Hub

Battle Creek Food Reimagined Video

Battle Creek Food Reimagined

Monday, February 2, 2026

  • Intro Night: What is MVE-Lab?
  • Info sessions about MVE-Lab
  • Get your questions answered!

Monday, March 2, 2026

  • Getting the Relationship Right
  • Marketing
  • Messaging

Monday, April 5, 2026

NO CLASS! (Spring Break)

Monday, February 9, 2026

  • Knowing Yourself
  • Assumptions
  • Working Styles

Monday, March 9, 2026

  • Building Block
  • Distribution Revenue
  • Typical Offerings
  • Price

Monday, April 13, 2026

  • Pitch and Reflect

Monday, February 16, 2026

  • Knowing Your Customer
  • Problem Solving
  • Benefits

Monday, March 16, 2026

  • Structures and Systems
  • Ask the Lawyer

Monday, April 20, 2026

  • Pitch and Showcase
  • $15,000 in Funding
  • Awarded by a Panel of Judges

Monday, February 23, 2026

  • Finding the Right Solution
  • Benefit Advantage Starting Small

Monday, March 23, 2026

  • Financial Modeling
  • Cash Flow
  • Costs
  • Breaking Even
  • Funding Streams

Monday, March 30, 2026

  • Planning for Growth
  • Go to Market Strategy
  • **Mentor Night**

Location

GVSU Traverse City Regional Center
1890 College Dr
Traverse City, Michigan  49686

Brought to you by:

Huntington Bank Logo

Tuesday, April 7, 2026

  • Intro Night: What is MVE-Lab?
  • Info sessions about MVE-Lab
  • Get your questions answered!

Tuesday, May 5, 2026

  • Getting the Relationship Right
  • Marketing
  • Messaging

Tuesday, June 2, 2026

  • Planning for Growth
  • Go to Market Strategy
  • **Mentor Night**

Tuesday, April 14, 2026

  • Knowing Yourself
  • Assumptions
  • Working Styles

Tuesday, May 12, 2026

  • Building Block
  • Distribution Revenue
  • Typical Offerings
  • Price

Tuesday, June 9, 2026

  • Pitch and Reflect

Tuesday, April 21, 2026

  • Knowing Your Customer
  • Problem Solving
  • Benefits

Tuesday, May 19, 2026

  • Structures and Systems
  • Ask the Lawyer

Tuesday, June 16, 2026

  • Pitch and Showcase
  • $15,000 in Funding
  • Awarded by a Panel of Judges

Tuesday, April 28, 2026

  • Finding the Right Solution
  • Benefit Advantage Starting Small

Tuesday, May 26, 2026

  • Financial Modeling
  • Cash Flow
  • Costs
  • Breaking Even
  • Funding Streams

WINTER 2026 MVE-Lab Final Pitch Competition

April 20, 2026

Please join us for our final pitch event and celebrate the end of the cohort on April 20, 2026! The showcase begins at 5:00 pm and pitches start at 6:00 pm. Cohort participants pitch for $15,000 in funding.

More information coming soon!

MVE Lab Participants with checks
Page last modified January 16, 2026