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2019-2020 Undergraduate & Graduate Catalog

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CAP 219 - Public Relations Basics

Covers the basic principles of PR, its role in society, the places public relations is practiced, and specific applications, including identifying publics, campaigns, and evaluation. Does not count as credit toward advertising and public relations major or minor. Offered fall and winter semesters. Prerequisite: WRT 150 with grade of C or better.

Credits: 3

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