The Enrollment Development and College Futures Division Overview

The Enrollment Development and College Futures Division is responsible for providing leadership in enrollment development and educational outreach by implementing comprehensive strategies to improve student retention, academic excellence, and learning while employing the use of data-driven, evidence-based enrollment practices. The division will work to inspire others within our community to work collaboratively in achieving the university’s enrollment and retention goals.

Mission Statement

The Division of Enrollment Development and College Futures values cooperation and interconnectedness with each functional unit at Grand Valley State University. The division contributes to the enrichment of our society by implementing enrollment planning and services that value diversity, inclusion, belonging, and accessibility; identify, recruit, and enroll capable learners; offer services to support and promote equitable enrollment, retention, progression, graduation and overall success for all learners.

Vision Statement

The Division of Enrollment Development and College Futures will be recognized as a national model for enrollment management programs, services, and practices. We will be a learner-ready and evidence-based division utilizing an inclusive approach to encourage learners from all backgrounds to become leaders and complete their educational pursuits. Utilizing a coordinated care approach, we will provide comprehensive services to lifelong learners at every stage of their educational career.

Guiding Principles

Recruiting, admitting, retaining, and graduating a diverse learner population with equitable outcomes as the goal
Placing learners’ welfare ahead of other institutional goals by advocating for their needs
Involving cross-divisional stakeholders from across the institution to think through a lens of transformation to ensure optimal results
Utilizing asset-based, abundance thinking, about our learners and the varied gifts and talents they bring
Supporting all learners in ways that honor and respect their diverse and multiple social identities
Delivering intrusive, inclusive, and intentional education and experiences
Investing in the ongoing learning and development of faculty and staff as they seek to serve learners, recognizing their invaluable influence
Providing comprehensive and high-quality academic advising and coaching in a supportive learning environment
Designing course sequencing and course availability within our curriculum to meet the needs of our traditional, non-traditional/adult, and graduate learners
Using systemically-gathered data to inform our decision making
Seeing the local, state and global community as valued partners in providing educational opportunities for our learners
Working to be a learner-ready institution, recognizing and acknowledging our faculty and staff's role in understanding and supporting our learners

The Enrollment Development and College Futures Division

Featured News

GVSU partnership awarded grant to support future educators

Future K-12 educators participating in Grand Valley’s HBCU/HSI Consortium received a significant boost through a $200,000 Make MI Home grant from the Michigan Economic Development Corporation and its Michigan Growth Office. The funding supports a collaborative effort between GVSU, Kent Intermediate School District, and nonprofit KConnect to address the shortage of K-12 teachers in West Michigan. Grand Valley State University

B. Donta Truss, vice president for Enrollment Development and College Futures, attended the grant announcement during the annual Mackinac Policy Conference and emphasized the real impact of strengthened partnerships and expanded supports. As part of the initiative, GVSU will provide academic pathways for students from Talladega College while the collaborative will help future teachers access essential supports such as housing navigation, mental health resources, childcare, mentoring, and job placement assistance.

Read the whole article on GV Magazine