2026-2027 Undergraduate & Graduate Catalog [In Progress]
MKT 302 - Fundamentals of Marketing Management - Bridge Course to Marketing Management
The course reinforces foundational marketing concepts, strengthens oral, written, and nonverbal communication skills, and introduces professionalism in Marketing. Students who have completed MKT 350 are not eligible to receive credit for this course towards the B.B.A. Offered all semesters. Prerequisite: MKT 300, or equivalent.
Credits: 1