Skip to main content

2014-2015 Undergraduate & Graduate Catalog

Search Help

EMBA 651 - Marketing Management for Executives

Focuses on developing an understanding of the role of markets and marketing in the macroeconomic environment, providing the knowledge and tools needed to successfully analyze product or service markets and develop marketing strategies that will provide sustainable competitive advantages. Course offered winter semester. Prerequisite: Admitted to the EMBA program.

Credits: 3



If you are in need of assistance please submit any questions or comments.