Skip to main content

2012-2013 Undergraduate & Graduate Catalog

Search Help

CAP 425 - International Advertising and Public Relations

Addresses the key issues that advertising and public relations practitioners must keep in mind to create effective communication programs for foreign markets: cultural norms and values, political environments, economic policies, legal considerations, and social contexts. Offered winter semester of odd-numbered years. Prerequisites: CAP 310 or CAP 320.

Credits: 3

If you are in need of assistance please submit any questions or comments.