Contact:
haismal@gvsu.edu

Phone: 616-331-3668

290 Lake Superior Hall
Grand Valley State University
Allendale, MI 49401

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As the field of communications has matured, the value of empirically based decision-making has become increasingly clear. Communication professionals must be knowledgeable about acquiring and assessing relevant information and integrating the analysis of that information into the decision-making process.

The Master of Science degree in the School of Communications is a versatile program that meets the needs of various aspects of professional communication. Individuals in public relations, advertising, journalism, and broadcasting, to name a few, as well as those seeking a degree that will enhance their effectiveness and leadership skills within an organization, find this to be a rewarding and beneficial program. Communication professionals who become managers and decision-makers will increasingly be selected because they have leadership skills, knowledge of theory and research and their application, the ability to access information to solve communication problems, and the ability to effectively implement information into the decision-making process. The curriculum of the master’s program is attendant to these skills.

The 36-credit master’s program is designed with working professionals in mind. Courses are scheduled during evenings and offered at Grand Valley’s Pew Grand Rapids Campus. Taken part-time, the Master of Science in Communication is completed in two to three years.