Key Performance Indicators (KPIs) for GVSU

What are Key Performance Indicators?

  • Tools used to understand and measure success towards achieving goals. They are not goals unto themselves.
  • Intended to be easily understood and directly connected to strategic goals.
  • Meant to measure both efficiency and effectiveness.

Indicators should be:

  • Easy to understand
  • Relevant to the user
  • Strategic
  • Quantitative
  • Up-to-date with current information
  • Not used in isolation

Key Performance Indicators are used to Measure Outcomes

  • Achievement of operational goals
    • High student satisfaction rating
    • Application yield rates
    • Etc.
  • Achievement of a strategic goals
    • % major donors giving more than $1 million
    • % students completing degree in 4 years