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Social Media Guidelines

As an institution, Grand Valley recognizes the value of social media applications and supports their use. Social media is a powerful communications tool that has a significant impact on organizational and professional reputations. Because social media can blur the line between personal voice and institutional voice, Grand Valley has crafted guidelines to help clarify how best to enhance and protect personal and professional reputations when participating in social media.

Grand Valley maintains official pages on various social media platforms. You can find links to those pages at These pages are maintained for the purpose of reaching people and engaging them with the university and its services.

Follow these guidelines when using social media on behalf of Grand Valley.

Application and Enforcement
The purpose of these guidelines is to have a set of standards for social media pages and blogs that can be applied equitably across all areas of the university and can assist department leaders, Web managers, and others in planning future Web use. The standards are designed to protect the reputation of the university and the safety of alumni, students, prospective students, and others. If absolutely necessary, the university, through various offices, has the ability to remove content that does not comply.

In the spirit of good social media practice, we would like to acknowledge that we especially referenced these three sites while compiling these guidelines: