The Enrollment Development and Educational Outreach Division Overview

The Enrollment Development and Educational Outreach Division is responsible for providing leadership in enrollment development and educational outreach by implementing comprehensive strategies to improve student retention, academic excellence, and learning while employing the use of data-driven, evidence-based enrollment practices.  The division will work to inspire others within our community to work collaboratively in achieving the university’s enrollment and retention goals.  

Mission Statement

Mission Statement

The Division of Enrollment Development and Educational Outreach values cooperation and interconnectedness with each functional unit at Grand Valley State University.  The division contributes to the enrichment of our society by implementing enrollment planning and services that value diversity and inclusion; identify, recruit, and enroll capable learners; offer services to support and promote equitable enrollment, retention, progression, graduation and overall success for all learners.

Vision Statement

Vision Statement

The Division of Enrollment Development and Educational Outreach will be recognized as a national model for enrollment management programs, services, and practices.   We will be a learner-ready and evidence-based division utilizing an inclusive approach to encourage learners from all backgrounds to become leaders and complete their educational pursuits.  Utilizing a coordinated care approach, we will provide comprehensive services to lifelong learners at every stage of their educational career.

Guiding Principles

  1. Recruiting, admitting, retaining, and graduating a diverse learner population with equitable outcomes as the goal
  2. Placing learners’ welfare ahead of other institutional goals by advocating for their needs
  3. Involving cross-divisional stakeholders from across the institution to think through a lens of transformation to ensure optimal results
  4. Utilizing asset-based, abundance thinking, about our learners and the varied gifts and talents they bring
  5. Supporting all learners in ways that honor and respect their diverse and multiple social identities
  6. Delivering intrusive, inclusive, and intentional education and experiences
  7. Investing in the ongoing learning and development of faculty and staff as they seek to serve learners, recognizing their invaluable influence
  8. Providing comprehensive and high-quality academic advising and coaching in a supportive learning environment
  9. Designing course sequencing and course availability within our curriculum to meet the needs of our traditional, non-traditional/adult, and graduate learners
  10. Using systemically-gathered data to inform our decision making
  11. Seeing the local, state and global community as valued partners in providing educational opportunities for our learners
  12. Working to be a learner-ready institution, recognizing and acknowledging our faculty and staff's role in understanding and supporting our learners 

Featured News

VP Truss

Grand Valley Pledge will help first-generation students pay for college in Calhoun County and beyond

First-generation college students in Calhoun County have an advocate they have likely never heard of.

Less than one year into his job as Vice President for Enrollment at Grand Valley State University, B. Donta Truss developed a plan that will give students in Calhoun County and five other counties where GVSU has a physical presence, a tuition-free opportunity to attend the university. Known as the Grand Valley Pledge, low-income students who qualify will have access to free full undergraduate tuition, renewable for four years.

For Truss, the initiative is borne out of his own experience as a first-generation college student whose family didn’t have the financial means to send him to school.

Read The Whole Article on SecondWave News


GVNext News

Vice president B. Donta Truss stands at a podium with a microphone

Detroit school students learn about the future of college success at 8th grade ceremony

Students at Detroit Achievement Academy learned they will have guaranteed admission to Grand Valley when they graduate from high school.

Jun 3, 2021

Paul Plotkowski, masked in center, talks with students in the engineering building.

FVSU students visit GVSU campuses, West Michigan businesses

12 students from the Georgia university are in the area to learn more about the pipeline program.

May 10, 2021

Donta Truss pictured outside for a portrait, circle GV in background

Truss, free-tuition program highlighted in journal

B. Donta Truss, vice president for Enrollment Development and Educational Outreach, was highlighted in the May issue of Enrollment Management Report.

May 5, 2021

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