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GVSU COVID-19 Update:

For the health and safety of the Grand Valley community, remote academic instruction will continue through April 25. The Admissions office is available to answer calls Mon.-Fri. from 8 a.m. to 5 p.m. at 616-331-2025 or 1-800-748-0246 or email admissions@gvsu.eduAdditional instructions and updates at

Accounting, B.B.A.

Accounting is the language of business and a challenging and rewarding discipline. Accountants provide vital information, analysis and insight about the value and performance of organizations to executives, managers, investors and other decision-makers.

Visit the program website for more information.

Program Overview

The Bachelor of Business Administration (B.B.A.) in accounting provides a solid foundation for licensure as a Certified Public Accountant (CPA), as well as career opportunities in corporate accounting, auditing, taxation, and management of business, government and nonprofit organizations.

Students may choose to continue their education with the Master of Science in Accounting or the specialized Master of Science in Taxation degrees offered by the Seidman College of Business.

Why Study Accounting at Grand Valley?

  • Exceptional CPA and CMA exam pass rates.
  • On-campus recruitment by Big-4, regional, and local public accounting firms as well as major corporations.
  • A substantial internship and full-time employment recruiting process with over 600 on-campus interviews annually.
  • Highly engaged faculty who are committed to student success and recognized as experts in their field.
  • Specialized Accounting Accreditation, one of only 186 institutions in the world.
  • Preparation for the CPA and other professional accounting and auditing exams such as the Certified Internal Auditor, Certified Management Accountant, Certified Fraud Examiner, and Certified Information Systems Auditor.
  • Accounting internships are highly compensated relative to internships in other fields.
  • Professional development, student organizations, and networking opportunities as well as an alumni-based mentorship program.

Helpful Links

For More Information

Seidman College of Business
50 Front Avenue SW, SCB 3030
(616) 331-7500

Admissions Office

Location & Format

All undergraduate students begin their academic career on the Allendale Campus. Students in this major continue their upper division studies downtown on the Robert C. Pew Grand Rapids Campus.

Format: Face To Face


In addition to courses covering each functional area of business, the accounting program covers the following topics:

  • Accounting ethics
  • Financial accounting
  • Taxation
  • Accounting information systems
  • External and internal auditing
  • Managerial and cost accounting

Career Options

A Seidman accounting degree provides a great deal of flexibility in career choice and career progression. Students may begin their careers as auditors, staff accountants, financial analysts, or consultants.

Accountants may progress in their careers to specializations within accounting and business, middle management, and eventually to executive roles such as Chief Executive Officer (CEO) and/or Chief Financial Officer (CFO).


“Understanding the basic foundations of accounting really helped accelerate my career.”