Bachelor of Arts or Bachelor of Science (B.A., B.S.)
Communication is among the most desirable and in-demand careers. The Communication Studies program offers a wide range of coursework, and allows students to study generally about communication or concentrate their study in a specific professional area. It is possible to combine Communication Studies with other major or minor programs, such as Advertising and Public Relations, Business, Marketing, Health Communication, Multimedia Journalism, Writing, Photography, and other visual or performing arts.
The program stresses communication skills, such as the analysis of written and visual communication, designing clear and informative messages, building persuasive appeals, and critically analyzing the persuasive appeals of others. Students choose from either a Bachelor of Arts (B.A.) or a Bachelor of Science (B.S.) degree.
The curriculum includes coursework covering a wide variety of communication topics, including courses from other major programs within the School of Communications relevant to Communication Studies.
Professional opportunities include, but are not limited to, the following areas:
- Public relations
- Promotions and sales
- Nonprofit organizations
- Communication research
- Philanthropic organizations
Why Study Communication at Grand Valley?
- Faculty in the Communication Studies program are engaged teachers and active scholars with various, and complementary, areas of academic and professional expertise.
- Communication Studies majors have flexibility, options, and electives within their curriculum.
- Communication Studies majors have opportunities to develop their talents and gain professional experience, which includes the campus newspaper (Lanthorn), student-run television (GVTV) and radio (Whale), opportunities with the visual and performing arts, and internships in professional settings, both on campus (PBS/NPR) and off campus.
- Graduates of the program seek employment throughout professional communication, and they can pursue graduate education.
“You know you're getting an excellent education when you can learn more than anyone else and have a fun time doing it. If something doesn't make sense to you, ask the question that needs asking.”
PROFESSOR, SCHOOL OF COMMUNICATIONS