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Sources Guide
The GVSU Sources Guide is a topical arrangement of Grand Valley faculty and staff members who can serve as sources for reporters in search of commentary on breaking news stories or subjects for features.

The faculty members listed in the guide are also available as speakers for area clubs and organizations. Arrangements can be made with the speakers directly or through News & Information.

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Faculty Member

Paul Lane
Professor
 
Phone: 616-331-7470
Email: lanepa@gvsu.edu
Department: Marketing Department (Seidman - Marketing)
Expertise:
  • China
  • Application of business to non-profits, organizations of faith, social programs
  • Retailing
  • Focus Groups
  • Facilitation
  • E-commerce and E-tailing
  • Time -- Theory and Use
  • Marketing Strategy