You are viewing the Marketing databases.
|Gale Directory Library||info||n/a||all|
|Five resources in one: Encyclopedia of Associations: International Organizations covers multinational and national membership organizations including U.S.-based organizations with a bi-national or multinational membership. Entries provide contact information, description of the organization's history, governance, staff, budget, affiliations, goals, activities and much more. Market Share Reporter provides comparative business statistics, an immediate overview of companies, products and services and cites original sources. Ward's Business Directory of U.S. Private and Public Companies provides updated company profiles with an emphasis on private companies. Research Centers Directory gives access to information on the programs, facilities, publications, educational efforts and services of North America's leading nonprofit research institutes. National Faculty Directory provides names, departmental affiliations and institutional addresses of professionals at American and Canadian colleges and universities.|
|A U.K. database providing consumer market reports from Europe and the U.S. Strategies for reaching target market audiences in the following industry areas: food and drink, consumer goods, retail, finance, leisure and travel. You must register to use this database and sign in each time you use it.|
|Use for locating information about market size and share, industry trends, emerging technologies and competitive opportunities. Includes abstracts and full text from international trade and business journals, industry newsletters, newspapers, and summaries from investment and brokerage firm reports.|
|Standard & Poor`s Net Advantage||info||n/a||all|
|Contains S&P's Market Investment News; Register of Corporations, Directors & Executives; Stock Reports; Industry Surveys; Mutual Fund Reports; The Outlook; Bond Guide; Earnings Guide; Dividend Record; and more.|
|Business Insights: Global||info||some||most|
Business Insights: Global combines an international perspective and sophisticated research tools with convenient access to a range of comprehensive learning materials. Using case studies, statistical data sources, news articles, academic journals, and topical reference materials organized by country, company, and industry, this resource will be especially useful to business faculty and students and to Michigan businesses interested in expansion.
|Covers over 6,000 news, business and legal sources, including federal and state cases and codes.|