Nelson Jacobson

As the CEO of the Grand Haven based JSJ Corporation, Nelson Jacobson understands the impact Grand Valley is having on the region. And through his experiences as a local business owner, he has determined three characteristics unique to GVSU students that directly benefit employers.

“First, I have to say that Grand Valley has increased in its capabilities and in the quality of its students,” he said. “GVSU students are definitely on par with those from bigger universities and they have a positive attitude and outlook. Second, these students know West Michigan – and this is huge for employers as they do not have to overcome the lack of knowledge that some people have about the region. Grand Valley students live here, go to classes here and know the area. Therefore we are past the issue of attracting talent, as it is already here. The final benefit here is accessibility. Grand Valley students are readily available for businesses, so there are no worries about temporary housing or commutes. Because of that, employers can have a fluid and flexible relationship with the students – which is the nature of the business environment we find ourselves in today.”

With these benefits, Jacobson sees an enormous opportunity for the region. But in order for this to continue to be possible, he advises businesses to get involved.

“Grand Valley is a vital institution for West Michigan,” he said. “And it is our job to continue on with the original intent of the university’s founders by providing support in any way possible. In doing this, Grand Valley will keep growing and we will have an even more successful and vibrant economy.”